Latest News

Spotify Takes On Audible
Spotify is taking on Audible for a share in the growing audiobook market, with the recent announcement that their premium

Digital Audio Ad Spend is Up
In Australia, industry experts suggest that despite a tough advertising market, digital audio is thriving. According to the recent IAB

Hardy Audio Takes a Breath
The Hardy Audio team recently recorded two guided meditations for Mick Allen at 100% Breath for distribution on the Insight

Audiobooks: Is Traditional Reading A Thing Of The Past?
Audiobooks continue to take the book market by storm, with a projected revenue of over $5.38 billion. This is likely

What is Audio Description?
Audio descriptions provide a richer and more immersive experience by offering auditory narrations of visual elements during a programme. During

The Audio Landscape in 2023
The technical advancements in radio, music streaming, and podcast advertising has given rise to multiple avenues for advertisers to reach

McCain Launches New Interactive Audio Campaign
McCain’s new ad campaign, via voice-assisted, actionable audio advertising, will leverage the popularity of air fryers to cook their oven

Our Top 5 Voice Actors In Animation
The unsung heroes of the entertainment industry are of course voice actors; who bring our most beloved animated characters to

5 Benefits of Audiobooks
Audiobooks are now a staple for many because they provide a practical substitute for traditional reading, and due to the

Why You Should Be Using Audio Ads
Audio advertising has always been a fantastic tool in an advertiser’s box of tricks. So why does audio advertising remain

YouTube Rolling Out Dedicated Podcast Feature
YouTube has started to rollout a ‘podcasts’ tab on the platform across the U.S, with the application to roll out

Voice Over Styles
Voice over artists take on a variety of roles, from storyteller, to instructor, to salesperson. Here’s a quick breakdown of

Media Agency Audio Ad Spend On The Rise In 2023
The recently released IAB Audio Advertising State of the Nation Report suggests that despite our current economic uncertainty, media agencies

Relax with a good audiobook
The prospect of unwinding after a long hard day by reading a book, may not be all that appealing for

What is Lossless Audio?
Lossless audio refers to a type of digital audio compression that contains all of the information from the original file