Why Podcasts?

 

 

The fastest growing medium today is podcasting. In just a few short years, the number of people listening to audio on-demand has increased exponentially.

 

Did you know more people listen to podcasts today than use Twitter?

 

Unlike the frivolous nature of other digital media, podcasting allows people to deep-dive into topics that interest them. This is powerful for brands and advertisers, who can build long-form content that people are looking to consume.

 

Some of the most popular podcasts are branded podcasts. Examples include:

Papercuts, a branded podcast for Officeworks.

Modern Babies, a utility-based podcast for Genea

Pomegranate Health, a member podcast for the Royal Australasian College of Physicians

 

Build a podcast with Hardy Audio

 

 

Hardy Audio has team of producers, writers and engineers and a state-of-the-art recording studio to provide commercial quality audio content in this nascent industry.

 

We have the skills, equipment and capability to handle the entire process of your podcast series:

 

– Professional quality studio hire

– Experienced audio engineers, writers, journalists, producers

– Access to Australia’s best voice-over artists

– Access to audio studios across the country

– Resident cat

 

For guidance on your podcast project, speak to the professionals.